Collection: ABOUT

Welcome to Armstrelle, a creative studio founded by Ellie Armstrong — illustrator, photographer, and the imagination behind every design you see.

What began as a passion for drawing and capturing meaningful moments has grown into a one-woman studio offering personalised art, custom stickers, wall prints, and photography for individuals, pet lovers, brands, and creatives alike.

At Armstrelle, everything is handcrafted with heart — from playful caricatures and expressive pet portraits to stickers that tell stories and canvas prints made to brighten your space. Whether you're here to celebrate a special occasion or simply want to bring your vision to life, this is the place where creativity meets personality.

Every project is personal, every design is unique, and every customer is part of the journey.

Thank you for supporting a small, independent studio with big ideas.
Let’s create something unforgettable, together. 💫

🎯 Our Mission

At Armstrelle, our mission is simple:
To turn your vision into meaningful, handcrafted visuals — whether that’s a one-of-a-kind caricature, a sticker that makes people smile, or a photograph that captures emotion in a single frame.

We’re here to make creativity personal, accessible, and joyfully original — one project at a time.

💛 Our Values

🎨 Creativity with Purpose
We don’t just make things look good — we tell stories through every line, brushstroke, and click of the camera.

🧡 Personal Connection
Every client matters. From custom orders to collaborations, we’re all about human connection and genuine experiences.

🌿 Integrity & Sustainability
We partner with eco-conscious print suppliers, create on-demand to reduce waste, and use responsibly sourced materials whenever possible.

🤍 Empowerment Through Art
As a neurodivergent woman-led business, we believe in self-expression, inclusivity, and using art to uplift, empower, and inspire.

👩🎨 Meet the Founder – Ellie Armstrong 

Hey, I’m Ellie Armstrong — the founder, creative force, and caffeine-fuelled dreamer behind Armstrelle Studio.

I create from my cosy little bungalow in Peterlee, North East England, surrounded by greenery, sea air, and the kind of peaceful chaos that comes with living a life full of imagination. Originally born in Lithuania, I moved to the UK in 2015 with big dreams and an even bigger love for art.

I’ve been drawing, photographing, and creating for as long as I can remember. Art was always a part of me — from singing and writing poetry as a child to sketching and snapping moments that made people smile. Though I’m self-taught, creativity has always felt like second nature.

Starting Armstrelle was about more than just offering cool prints or personalised gifts. It was my way of showing that art can be accessible, affordable, and full of meaning — no matter who you are. As someone with ADHD and autism, I’ve found freedom and expression through creativity, and I love using my work to connect with others who feel the same.

What fuels my work? A few things:
✨ My obsession with animals (which naturally led to my love for pet photography)
✨ A newfound passion for professional wrestling (yes, I’m training at Dropkick Championship Academy!)
✨ My deep love for anime, Japanese culture, tarot cards, spooky vibes, and the soundtrack of rock, metal, and even K-pop blasting in the background while I draw

Every design, every project, and every client interaction is personal to me — and I'm honoured to share that with you through Armstrelle.